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Resources
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Research / Report
Tuesday, July 16, 2024 Franklin MadisonWhy Consumers Are Looking To Financial Institutions For Insurance
Why Consumers Are Looking to Financial Institutions for Insurance June 2024 Report -
White Paper
Friday, May 10, 2024 Franklin MadisonSamples Sell: Lessons from Costco for Financial Institutions
You’ve probably heard the one about the old-school salesman who swore by giving his first product away for free. Does this tactic still work? -
White Paper
Tuesday, February 20, 2024 Franklin MadisonAttracting and Empowering the Next Generation of Wealth Stewards
Creating generational wealth involves more than just the passing on of financial assets. It’s about nurturing a legacy and preparing the next generation to manage and grow that wealth responsibly. Financial institutions play a pivotal role in guiding and supporting this journey for their consumers, paving the way for a smooth transition and sustained success across generations.
About Franklin Madison
An industry pioneer with nearly 50 years of experience, Franklin Madison builds financial security for individuals and families by delivering industry-leading insurance products and marketing services through its brand partners. Franklin Madison helps generate increased loyalty and incremental revenue for more than 3,500 financial institutions. Based in Franklin, Tennessee, Franklin Madison has approximately 200 employees. For more information, visit franklin-madison.com or follow us at frnklnmadison and LinkedIn.